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Families Facing Alzheimer’s Find Reason to Hope at Annual Event 

Alzheimer’s Association Reason to Hope Chair, Barry Masek, has been committed to the mission of the Alzheimer’s Association since attending the 2022 luncheon and the passing of family members from Alzheimer’s. “I’m excited to Chair the 2023 Reason to Hope luncheon. I first learned of the critical mission of the Alzheimer’s Association and how they are working to provide resources, education, and hope to families affected by Alzheimer’s and dementia…in just one hour. Knowing that the disease impacts 1 out 3 Seniors and diagnoses are now earlier. They most likely will know someone who has the disease/dementia. If not a family member, a friend, a friend of a friend, or someone they know at work, a client, customer, or prospect. If they don’t know someone today, they most likely will know someone with the disease sooner than later.” Barry is one of many Alzheimer’s Association volunteers dedicating their time and talents to providing hope for all those impacted by Alzheimer’s and dementia.

Barry shares, “It is terrible to watch a loved one (or someone you know) not know who their children or grandchildren are, not know who they are, no longer can communicate/talk anymore, don’t remember how to chew and swallow food…… It is a slow, terrible death, I wouldn’t want anyone to go through. I have embraced the mission, and will continue to participate in the mission by raising awareness and funds to help achieve the goal of a world without Alzheimer’s!”

On Thursday, April 27 at 12 p.m., Barry Masek will join hundreds of passionate supporters in changing the path of Alzheimer’s disease at Reason to Hope. “Reason to Hope” a powerful, one-hour luncheon honoring those living with Alzheimer’s disease and their caregivers. This year’s event, held at the Union League Club of Chicago, is emceed by Ray Cortopassi (WGN-TV Evening News Anchor) and includes a program featuring testimonies from individuals facing Alzheimer’s, as well as updates on the vital work and research of the Alzheimer’s Association.

The Alzheimer’s Association is the leading voluntary health organization providing Alzheimer’s care, support, and education completely free of charge in communities across the nation. As the largest nonprofit funder of dementia research, the Alzheimer’s Association is committed to advancing cutting-edge research around the globe. The research on Alzheimer’s and dementia is staggering. The Alzheimer’s Association 2023 Alzheimer’s Disease Facts and Figures reveals that more than 6 million Americans are living with Alzheimer’s. By 2050, this number is projected to rise to nearly 13 million.

VIDEO: 2023 Alzheimer’s Disease Facts and Figures


How You Can Help

Families facing Alzheimer’s need us now more than ever. COVID-19 contributed to a 17% increase in Alzheimer’s and dementia deaths. When you make a gift to Reason to Hope, you are making a difference for the 230,000 people living with Alzheimer’s in Illinois and their 383,000 caregivers.

Reason to Hope Sponsors are at the forefront of the fight to end Alzheimer’s. The Alzheimer’s Association is proud to recognize the following Gold Sponsors for making this event possible: Chicago Blackhawks Foundation, George Joseph, and Griffith Foods. Additional support is provided by Silver Sponsors: Amsive, Bank of America Ingredion, Chicago Private Wealth Group, The Clare, Daspin Aument LLP, Dykema, Flying Food Group, Grant Thornton, Innis Law Group, Pfingsten, PNC, Radford Green, Carol Prins & John Hart, Bakertilly, Levenfeld Pearlstein, LLC, Monarch Landing, and The Clare. Bronze Sponsors: Chicago Bulls – CIBC Bank – Susan G. Gallagher – Christopher and Jill Genzler – Gozdecki, Del Giudice, Americus, Farkas & Brocato LLP – Hamra Enterprises – Hearing Health Center – Mindsight – Peck Ritchey, LLC – Strategic Partnership Alliance, LTD – Sunrise Senior Living – Vista National Insurance Group, A Division of Brown and Brown of Illinois, Inc

A brighter future is coming within reach thanks to passionate volunteers like Barry, and the impactful work of the Alzheimer’s Association.

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